《Articulating Design Decisions》简介:
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Every designer has had to justify designs to non-designers, yet most lack the ability to explain themselves in a way that is compelling and fosters agreement. The ability to effectively articulate design decisions is critical to the success of a project, because the most articulate person often wins. This practical book provides principles, tactics, and actionable methods for talking about designs with executives, managers, developers, marketers, and other stakeholders who have influence over the project with the goal of winning them over and creating the best user experience.
《Articulating Design Decisions》摘录:
She made a transition from interviewer to client and asked me the most memorable question of my career: “Let’s say I have a new project for you. What’s the first thing you would ask me about it?”
《Articulating Design Decisions》目录:
Chapter 1: A Maturing Industry
Chapter 2: Great Designers are Great Communicators
Chapter 3: Understanding Relationships
Chapter 4: Reducing Cognitive Load
Chapter 5: Listening is Understanding
Chapter 6: The Right Frame of Mind
Chapter 7: The Response: Strategy and Tactics
Chapter 8: The Response: Common Messages
Chapter 9: The Ideal Response: Getting Agreement
Chapter 10: Meeting Adjourned: The After-Party
Chapter 11: Recovering from Disaster
Chapter 12: For Non-Designers
Chapter 13: Designing for Vision
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