《Measuring the User Experience》简介:
Effectively measuring the usability of any product requires choosing the right metric, applying it, and effectively using the information it reveals. Measuring the User Experience provides the first single source of practical information to enable usability professionals and product developers to do just that. Authors Tullis and Albert organize dozens of metrics into six categories: performance, issues-based, self-reported, web navigation, derived, and behavioral/physiological. They explore each metric, considering best methods for collecting, analyzing, and presenting the data. They provide step-by-step guidance for measuring the usability of any type of product using any type of technology.
. Presents criteria for selecting the most appropriate metric for every case
. Takes a product and technology neutral approach
. Presents in-depth case studies to show how organizations have successfully used the metrics and the information they revealed
《Measuring the User Experience》摘录:
设计一个考虑全面的可用性研究,你必须回答一下问题: 1. 我需要什么类型的参加者 2.我需要多少个参加者 3 我将比较来自单组参加者的数据,还是比较来自多组参加者的数据 4我需要平衡任务顺序吗?